Our Portfolio

Backal Hospitality Group’s diverse portfolio is comprised of beautifully appointed bars, food-forward restaurants, unique event spaces, and world-class event planning services. The common thread between our companies is BHG’s unique dedication to quality and providing unparalleled experiences for our guests.


Apella by Alexandria

Apella is New York City’s premier meeting and event destination venue, secluded on the edge of the East River, yet within touching distance of Midtown Manhattan. Boasting sweeping views of the East River and 20,000 square feet of event space, Apella features 10 private suites to accommodate two (2) to 300 attendees and up to 1,250 guests for large-scale celebrations.


Apella RT

Apella RT is a unique event destination situated in the heart of Raleigh-Durham’s Research Triangle Park. Apella RT offers sophisticated conference and event space with sleek design, world-class hospitality, and cutting-edge multimedia solutions. The beautiful venue boasts four meeting rooms and a landscaped courtyard to accommodate groups of 2 to 200 for corporate meetings or social events. 



An elegant space inspired by local flavors and sustainable ingredients, Riverpark boasts floor-to-ceiling windows with panoramic views of the East River. Conveniently tucked away in a tranquil corner of Manhattan, Riverpark offers a relaxed yet elevated dining and private events in the Kips Bay neighborhood.




Cellar Dog

A longtime Greenwich Village staple, Cellar Dog is an easygoing, old-fashioned hangout offering a variety of games including shuffleboard, billiards, ping pong, arcade games, and more as well as nightly jazz from some of the city’s most talented musicians, beer & wine, and always a good time. 


Little River

The perfect spot for weekday breakfast and lunch, Little River serves unique, seasonal salads, sandwiches, and bowls with delicious pastries from Riverpark, La Colombe coffee, and Palais des Thes teas. This unique venue, available for private events, is both intimate and alive with the energy of NYC.




Perched above the juncture of Madison Square Garden and New York’s Famed Garment District, Versa is an elevated, one-of-a-kind rooftop restaurant & bar that caters to a variety of events and experiences from pre-game happy hours to corporate lunches and mitzvahs.  At Versa, we are a proud sponsor of Madison Square Garden and the New York Rangers.


State of the Art

For over 20 years, State of the Art has been producing magical events from birthday parties to weddings and other celebrations. SOTA brings an unmatched level of expertise, exceeding our clients’ expectations from inception to execution. 
For business opportunities, please contact Allen at aatwell@backalgroup.com.